3.-Description of advertising campaign

We provide an academy where young people can play sports, make new friends and learn about teamwork, this academy is focused in young people (between 10-18 years old) and also to people that wants to learn a new sport. One of the objectives of our academy is to bring a free service for the community. The mass media that we used for this campaign is for example: pamphlet that is print media, the glogster that we made with internet and the podcast that is broadcast media. Also in our interactive poster (glogster) we have videos, audio, images, and information about lacrosse. The steps that we followed to make our campaign were:  we made the pamphlet (March 28th), then we made an interactive poster, using a website called glogster, (April 11th), we need to do a podcast using VoiceThread for the campaign (April 18th), and the last stage is to prepare an oral presentation. (April 23rd).

Glogster: http://estebankarmy98.edu.glogster.com/lacrosse